{"id":2898,"date":"2025-03-04T14:14:32","date_gmt":"2025-03-04T14:14:32","guid":{"rendered":"https:\/\/blog.lebara.co.uk\/?p=2898"},"modified":"2025-04-09T14:26:47","modified_gmt":"2025-04-09T13:26:47","slug":"whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide","status":"publish","type":"post","link":"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/","title":{"rendered":"Kas slypi u\u017e ikoni\u0161k\u0173 \"Motorola\" mobili\u0173j\u0173 telefon\u0173? I\u0161samus vadovas"},"content":{"rendered":"<p>Motorola mobile phones have long been synonymous with innovation and reliability in the world of telecommunications. Known for their iconic designs and cutting-edge technology, these devices have captured the imaginations of tech enthusiasts and casual users alike. But who exactly is responsible for crafting these well-loved gadgets? In this guide, we will unravel the story behind Motorola&#8217;s mobile phones, exploring the company&#8217;s journey and the key players involved in bringing these devices to life. Join us as we delve into the fascinating history and the current landscape of Motorola, shedding light on the minds behind the machines.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Turinys<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Perjungti turinio lentel\u0119\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Perjungti<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#The_Origins_of_Motorola\" >The Origins of Motorola<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Founding_and_Early_Innovations\" >Founding and Early Innovations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Pioneers_in_Mobile_Communication\" >Pioneers in Mobile Communication<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Transition_to_Mobile_Giants\" >Transition to Mobile Giants<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#The_Rise_of_Mobile_Technology\" >The Rise of Mobile Technology<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Key_Milestones_in_Mobile_Development\" >Key Milestones in Mobile Development<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#The_Lenovo_Acquisition\" >The Lenovo Acquisition<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#The_Deal_and_its_Implications\" >The Deal and its Implications<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Shifts_in_Manufacturing_and_Design\" >Shifts in Manufacturing and Design<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Current_Production_and_Strategy\" >Current Production and Strategy<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Manufacturing_Locations_and_Techniques\" >Manufacturing Locations and Techniques<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Design_Philosophy_and_Innovation\" >Design Philosophy and Innovation<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#The_Future_of_Motorola_Phones\" >The Future of Motorola Phones<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Emerging_Technologies_and_Trends\" >Naujos technologijos ir tendencijos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/#Strategic_Partnerships_and_Collaborations\" >Strategic Partnerships and Collaborations<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Origins_of_Motorola\"><\/span><strong>The Origins of Motorola<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Motorola began its journey with a strong focus on innovation. Established in the early 20th century, it quickly became a pioneer in the field of telecommunications. This section explores Motorola&#8217;s humble beginnings and its early impact on mobile communication.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Founding_and_Early_Innovations\"><\/span><strong>Founding and Early Innovations<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Motorola was founded in 1928 by Paul Galvin and began as the Galvin Manufacturing Corporation. Its initial focus was on <a href=\"https:\/\/blog.lebara.co.uk\/lt\/10-ways-to-make-a-phone-battery-last-longer\/\">akumuliatorius<\/a> eliminators, which allowed radios to run on household electricity. This invention demonstrated the company\u2019s knack for practical technology solutions.<\/p>\n\n\n\n<p>The introduction of the Motorola brand came in 1930, with the launch of a <a href=\"https:\/\/blog.lebara.co.uk\/lt\/can-passengers-use-mobile-phones-in-cars\/\">automobilis<\/a> radio. The brand name, a combination of &#8220;motor&#8221; and &#8220;Victrola,&#8221; reflected the company\u2019s drive to innovate in the automotive space. The car radio became a commercial success, solidifying Motorola&#8217;s reputation as a technology leader.<\/p>\n\n\n\n<p>In the 1940s, Motorola expanded its product line to include televisions and walkie-talkies. The company&#8217;s commitment to innovation was further demonstrated by its role in developing the first handheld two-way radios during World War II. This period marked Motorola&#8217;s transition from a small manufacturing company to a key player in electronic communications.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Pioneers_in_Mobile_Communication\"><\/span><strong>Pioneers in Mobile Communication<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Motorola&#8217;s pioneering spirit was evident in its early contributions to mobile communication. The company played a vital role in developing the first mobile phones, laying the groundwork for modern telecommunications.<\/p>\n\n\n\n<p>In 1973, Motorola engineer Martin Cooper made the first public mobile phone call using a prototype of the Motorola DynaTAC. This milestone showcased the company\u2019s commitment to pushing the boundaries of what was technically possible. The DynaTAC, released commercially in 1983, was a significant achievement as the world&#8217;s first handheld mobile phone.<\/p>\n\n\n\n<p>Motorola&#8217;s efforts in mobile communication continued throughout the late 20th century. The company was instrumental in the development of the cellular <a href=\"https:\/\/blog.lebara.co.uk\/lt\/how-to-find-out-what-network-youre-on\/\">tinklas<\/a>, helping to establish the infrastructure necessary for widespread mobile communication. Its pioneering work set the stage for the mobile revolution that followed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Transition_to_Mobile_Giants\"><\/span><strong>Transition to Mobile Giants<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>As mobile technology evolved, Motorola positioned itself as a leading force. This section addresses the company\u2019s role in the rise of mobile technology and its key contributions to the industry.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Rise_of_Mobile_Technology\"><\/span><strong>The Rise of Mobile Technology<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The 1990s heralded a new era for Motorola as it capitalised on the rapid advancement of mobile technology. This period saw the introduction of the Motorola StarTAC, a revolutionary product that became the world&#8217;s first flip phone.<\/p>\n\n\n\n<p>Consumers were drawn to the StarTAC not only for its compact design but also its innovative features. The device\u2019s success highlighted Motorola&#8217;s ability to adapt and thrive in a fast-changing market. This trend continued with the introduction of the Motorola RAZR in 2004, which became one of the best-selling mobile phones of its time.<\/p>\n\n\n\n<p>Motorola&#8217;s approach during this era demonstrated its commitment to marrying form with function, setting an industry standard for mobile phone design. The company&#8217;s emphasis on sleek aesthetics and user-friendly interfaces resonated with consumers, cementing its status as a mobile technology giant.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_Milestones_in_Mobile_Development\"><\/span><strong>Key Milestones in Mobile Development<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Motorola&#8217;s journey in mobile development is marked by several key milestones that showcase its technological prowess. Each achievement reflects the company&#8217;s dedication to innovation and its impact on the mobile industry.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>DynaTAC 8000X (1983):<\/strong> The first handheld mobile phone, setting the stage for mobile communication.<\/li>\n\n\n\n<li><strong>MicroTAC (1989):<\/strong> One of the first flip phones, introducing a new era of portability.<\/li>\n\n\n\n<li><strong>StarTAC (1996):<\/strong> The world&#8217;s first clamshell phone, revolutionising mobile design.<\/li>\n\n\n\n<li><strong>RAZR V3 (2004):<\/strong> A design icon that combined aesthetics with advanced functionality.<\/li>\n<\/ul>\n\n\n\n<p>These milestones underscore Motorola&#8217;s role as a trailblazer, consistently pushing the boundaries of mobile technology and design. The company&#8217;s innovations have not only influenced the mobile phone industry but have also shaped consumer expectations worldwide.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Lenovo_Acquisition\"><\/span><strong>The Lenovo Acquisition<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>In 2014, Motorola underwent significant changes when it was acquired by Lenovo. This section examines the implications of the acquisition and how it affected Motorola&#8217;s manufacturing and design strategies.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Deal_and_its_Implications\"><\/span><strong>The Deal and its Implications<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The acquisition of Motorola by Lenovo marked a pivotal moment in the company&#8217;s history. Announced in January 2014 and finalised in October of the same year, the deal was valued at approximately $2.91 billion.<\/p>\n\n\n\n<p>This strategic move aimed to bolster Lenovo\u2019s presence in the smartphone market by leveraging Motorola\u2019s established brand and expertise. The acquisition allowed Lenovo to gain a stronger foothold in markets outside China and expand its global reach.<\/p>\n\n\n\n<p>However, the deal also raised questions about Motorola&#8217;s autonomy and future direction. Lenovo assured stakeholders that Motorola would retain its brand identity and continue to innovate under its leadership. The acquisition signalled a new chapter for Motorola, promising growth and renewed focus on product development.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Shifts_in_Manufacturing_and_Design\"><\/span><strong>Shifts in Manufacturing and Design<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Post-acquisition, Motorola experienced shifts in its manufacturing and design approaches. Lenovo&#8217;s global manufacturing capabilities provided Motorola with the infrastructure to enhance its production processes and expand its product line.<\/p>\n\n\n\n<p>Motorola retained its design philosophy, emphasising user-centric features and sleek aesthetics. However, Lenovo\u2019s influence brought about changes in manufacturing efficiency and cost management. This synergy allowed Motorola to remain competitive in a crowded smartphone market.<\/p>\n\n\n\n<p>The collaboration between Motorola and Lenovo resulted in a refreshed product lineup, combining the best of both companies&#8217; strengths. This partnership revitalised Motorola&#8217;s brand, allowing it to continue delivering innovative and reliable mobile devices to consumers worldwide.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Current_Production_and_Strategy\"><\/span><strong>Current Production and Strategy<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>In today\u2019s competitive landscape, Motorola continues to innovate. This section explores the company\u2019s current manufacturing practices and its commitment to design and technological advancement.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Manufacturing_Locations_and_Techniques\"><\/span><strong>Manufacturing Locations and Techniques<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Motorola&#8217;s manufacturing strategy is designed to meet the demands of a global market. By leveraging Lenovo&#8217;s extensive manufacturing network, Motorola optimises production to ensure efficiency and quality.<\/p>\n\n\n\n<p>The company maintains several manufacturing locations worldwide, including facilities in China, Brazil, and India. These locations are strategically chosen to reduce production costs and speed up distribution in key markets.<\/p>\n\n\n\n<p>Motorola employs advanced manufacturing techniques, such as automated assembly lines and quality control measures. This approach ensures that each device meets high standards of reliability and performance. The integration of Lenovo&#8217;s resources has further strengthened Motorola&#8217;s manufacturing capabilities, enabling the company to produce cutting-edge mobile devices at scale.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Design_Philosophy_and_Innovation\"><\/span><strong>Design Philosophy and Innovation<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Motorola&#8217;s design philosophy remains centred on user experience and innovation. The company continues to prioritise functionality, aesthetics, and ease of use in its product designs.<\/p>\n\n\n\n<p>Recent Motorola smartphones feature minimalist designs with intuitive interfaces. The focus on simplicity is complemented by advanced features such as enhanced <a href=\"https:\/\/blog.lebara.co.uk\/lt\/are-phone-cameras-better-than-traditional-dslr-cameras\/\">fotoaparatas<\/a> systems and long-lasting batteries. This balance between form and function is integral to Motorola&#8217;s brand identity.<\/p>\n\n\n\n<p>Innovation is also evident in Motorola&#8217;s commitment to sustainability. The company incorporates eco-friendly materials and energy-efficient technologies in its products. This forward-thinking approach demonstrates Motorola&#8217;s dedication to not only meeting consumer needs but also addressing environmental concerns.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Future_of_Motorola_Phones\"><\/span><strong>The Future of Motorola Phones<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Looking ahead, Motorola is poised to embrace new technologies and forge strategic partnerships. This section discusses the emerging <a href=\"https:\/\/blog.lebara.co.uk\/lt\/the-latest-trends-in-mobile-phone-technology\/\">tendencijos<\/a> and collaborations that will shape the future of Motorola phones.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Emerging_Technologies_and_Trends\"><\/span><strong>Naujos technologijos ir tendencijos<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>As technology continues to evolve, Motorola is at the forefront of exploring new possibilities. The company is investing in emerging technologies such as <a href=\"https:\/\/blog.lebara.co.uk\/lt\/which-iphones-support-5g\/\">5G<\/a> connectivity, artificial intelligence, and <a href=\"https:\/\/blog.lebara.co.uk\/lt\/why-foldable-smartphones-are-the-next-big-thing-in-mobile-technology\/\">sulankstomas<\/a> phone designs.<\/p>\n\n\n\n<p>Motorola&#8217;s commitment to 5G technology is evident in its latest smartphone offerings, which boast enhanced connectivity and faster download speeds. The company is also exploring the potential of artificial intelligence to improve user experience through personalised features.<\/p>\n\n\n\n<p>Foldable phones represent another area of interest for Motorola. By experimenting with flexible displays and innovative designs, the company aims to redefine smartphone usability. These trends highlight Motorola&#8217;s dedication to staying ahead of the curve and meeting the demands of tech-savvy consumers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strategic_Partnerships_and_Collaborations\"><\/span><strong>Strategic Partnerships and Collaborations<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>To drive innovation and expand its reach, Motorola is engaging in strategic partnerships and collaborations. These alliances are crucial for accessing new markets and leveraging external expertise.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Partnership with Qualcomm:<\/strong> Utilising Qualcomm&#8217;s Snapdragon processors to enhance device performance.<\/li>\n\n\n\n<li><strong>Collaboration with Google:<\/strong> Integrating Google&#8217;s software ecosystem to provide a seamless user experience.<\/li>\n\n\n\n<li><strong>Alliances with Telecom Providers:<\/strong> Expanding 5G infrastructure and availability through close work with network providers.<\/li>\n<\/ul>\n\n\n\n<p>These partnerships enable Motorola to offer cutting-edge technology while maintaining a strong market presence. By collaborating with industry leaders, Motorola ensures that its products remain competitive and aligned with consumer expectations.<\/p>","protected":false},"excerpt":{"rendered":"<p>Motorola mobile phones have long been synonymous with innovation and reliability in the world of telecommunications. Known for their iconic designs and cutting-edge technology, these devices have captured the imaginations of tech enthusiasts and casual users alike. But who exactly is responsible for crafting these well-loved gadgets? In this guide, we will unravel the story&#8230;<\/p>\n<div><a class=\"read-more button-link\" href=\"https:\/\/blog.lebara.co.uk\/lt\/whos-behind-the-iconic-motorola-mobile-phones-a-comprehensive-guide\/\">Skaityti daugiau<\/a><\/div>","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[16],"tags":[],"class_list":["post-2898","post","type-post","status-publish","format-standard","hentry","category-lebara-news","clearfix",false],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/posts\/2898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/comments?post=2898"}],"version-history":[{"count":1,"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/posts\/2898\/revisions"}],"predecessor-version":[{"id":2913,"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/posts\/2898\/revisions\/2913"}],"wp:attachment":[{"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/media?parent=2898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/categories?post=2898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/lt\/wp-json\/wp\/v2\/tags?post=2898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}