{"id":781,"date":"2023-06-01T04:50:00","date_gmt":"2023-06-01T03:50:00","guid":{"rendered":"https:\/\/mobile.lebara.com\/gb\/en\/blog\/?p=781"},"modified":"2023-08-23T16:29:09","modified_gmt":"2023-08-23T15:29:09","slug":"a-closer-look-at-augmented-reality-technology-on-iphones","status":"publish","type":"post","link":"https:\/\/blog.lebara.co.uk\/cs\/a-closer-look-at-augmented-reality-technology-on-iphones\/","title":{"rendered":"Bli\u017e\u0161\u00ed pohled na technologii roz\u0161\u00ed\u0159en\u00e9 reality v iPhonech"},"content":{"rendered":"<p>S t\u00edm, jak se sv\u011bt st\u00e1v\u00e1 st\u00e1le v\u00edce digit\u00e1ln\u00edm, se potenci\u00e1l technologi\u00ed revolu\u010dn\u011b m\u011bnit na\u0161e \u017eivoty jen zv\u011bt\u0161uje a zlep\u0161uje. Jednou z oblast\u00ed, kter\u00e1 v posledn\u00edch letech zaznamenala velk\u00fd rozvoj, je <a href=\"https:\/\/blog.lebara.co.uk\/cs\/from-gaming-to-productivity-discover-the-diverse-applications-of-augmented-reality-on-smartphones\/\">roz\u0161\u00ed\u0159en\u00e1 realita<\/a> (AR). AR umo\u017e\u0148uje u\u017eivatel\u016fm komunikovat s digit\u00e1ln\u00edmi objekty v re\u00e1ln\u00e9m sv\u011bt\u011b. Vytv\u00e1\u0159\u00ed pohlcuj\u00edc\u00ed z\u00e1\u017eitky jako nikdy p\u0159edt\u00edm a st\u00edr\u00e1 hranici mezi realitou a p\u0159edstavivost\u00ed. Tato technologie existuje ji\u017e n\u011bjakou dobu, ale s roz\u0161\u00ed\u0159en\u00fdm pou\u017e\u00edv\u00e1n\u00edm chytr\u00fdch telefon\u016f se AR st\u00e1v\u00e1 st\u00e1le dostupn\u011bj\u0161\u00ed pro ka\u017ed\u00e9ho. V tomto p\u0159\u00edsp\u011bvku se budeme zab\u00fdvat vyu\u017eit\u00edm technologie roz\u0161\u00ed\u0159en\u00e9 reality na <a href=\"https:\/\/blog.lebara.co.uk\/cs\/a-guide-to-the-top-iphones-for-business-and-pleasure\/\">iPhony<\/a>a z\u00e1rove\u0148 zkoum\u00e1 jeho rychle rostouc\u00ed potenci\u00e1l.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Obsah<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"P\u0159epnut\u00ed tabulky obsahu\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">P\u0159ep\u00edna\u010d<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.lebara.co.uk\/cs\/a-closer-look-at-augmented-reality-technology-on-iphones\/#What_Is_Augmented_Reality_on_iPhone\" >Co je roz\u0161\u00ed\u0159en\u00e1 realita na iPhonu?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.lebara.co.uk\/cs\/a-closer-look-at-augmented-reality-technology-on-iphones\/#How_to_Use_AR_on_an_iPhone\" >Jak pou\u017e\u00edvat roz\u0161\u00ed\u0159enou realitu na iPhonu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.lebara.co.uk\/cs\/a-closer-look-at-augmented-reality-technology-on-iphones\/#Uses_for_AR_in_Daily_Life\" >Vyu\u017eit\u00ed roz\u0161\u00ed\u0159en\u00e9 reality v ka\u017edodenn\u00edm \u017eivot\u011b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.lebara.co.uk\/cs\/a-closer-look-at-augmented-reality-technology-on-iphones\/#Some_Examples_of_AR_on_iPhones\" >N\u011bkter\u00e9 p\u0159\u00edklady roz\u0161\u00ed\u0159en\u00e9 reality na iPhonech<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.lebara.co.uk\/cs\/a-closer-look-at-augmented-reality-technology-on-iphones\/#Common_Challenges_With_AR\" >B\u011b\u017en\u00e9 probl\u00e9my s roz\u0161\u00ed\u0159enou realitou<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blog.lebara.co.uk\/cs\/a-closer-look-at-augmented-reality-technology-on-iphones\/#The_Future_of_AR\" >Budoucnost roz\u0161\u00ed\u0159en\u00e9 reality<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/blog.lebara.co.uk\/cs\/a-closer-look-at-augmented-reality-technology-on-iphones\/#Apples_Role_in_AR\" >Role spole\u010dnosti Apple v oblasti roz\u0161\u00ed\u0159en\u00e9 reality<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Is_Augmented_Reality_on_iPhone\"><\/span>Co je roz\u0161\u00ed\u0159en\u00e1 realita na iPhonu?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Roz\u0161\u00ed\u0159en\u00e1 realita je typ technologie, kter\u00e1 p\u0159ekr\u00fdv\u00e1 digit\u00e1ln\u00ed informace na okoln\u00ed sv\u011bt. To se d\u011bje prost\u0159ednictv\u00edm <a href=\"https:\/\/blog.lebara.co.uk\/cs\/are-phone-cameras-better-than-traditional-dslr-cameras\/\">kamera<\/a> a obrazovky, jako je nap\u0159\u00edklad chytr\u00fd telefon. <a href=\"https:\/\/blog.lebara.co.uk\/cs\/the-top-4-tablets\/\">tablet<\/a>. Technologie AR dok\u00e1\u017ee rozpozn\u00e1vat objekty v re\u00e1ln\u00e9m sv\u011bt\u011b, jako je n\u00e1bytek nebo p\u0159edm\u011bty v dom\u00e1cnosti, <a href=\"https:\/\/blog.lebara.co.uk\/cs\/can-passengers-use-mobile-phones-in-cars\/\">auta<\/a>, stromy, nebo dokonce lid\u00e9. Na z\u00e1klad\u011b t\u011bchto informac\u00ed pak zobraz\u00ed relevantn\u00ed digit\u00e1ln\u00ed obsah na obrazovce chytr\u00e9ho telefonu nebo tabletu. To umo\u017e\u0148uje pohlcuj\u00edc\u00ed z\u00e1\u017eitek, kdy u\u017eivatel\u00e9 mohou komunikovat s digit\u00e1ln\u00edmi objekty z pohodl\u00ed sv\u00e9ho domova i odkudkoli jinde, kde se mohou nach\u00e1zet.<\/p>\n\n\n\n<p>Na iPhonech je roz\u0161\u00ed\u0159en\u00e1 realita mo\u017en\u00e1 d\u00edky kombinaci hardwaru a softwaru. Fotoapar\u00e1t sn\u00edm\u00e1 skute\u010dn\u00fd sv\u011bt, zat\u00edmco procesor za\u0159\u00edzen\u00ed zpracov\u00e1v\u00e1 data a p\u0159ekr\u00fdv\u00e1 digit\u00e1ln\u00ed obsah na obrazovku.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Use_AR_on_an_iPhone\"><\/span>Jak pou\u017e\u00edvat roz\u0161\u00ed\u0159enou realitu na iPhonu<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Pokud m\u00e1te iPhone a t\u011b\u0161\u00edte se, a\u017e ho za\u010dnete pou\u017e\u00edvat k interakci s digit\u00e1ln\u00edmi objekty v ka\u017edodenn\u00edm \u017eivot\u011b, jist\u011b v\u00e1s pot\u011b\u0161\u00ed, \u017ee pou\u017e\u00edv\u00e1n\u00ed roz\u0161\u00ed\u0159en\u00e9 reality na iPhonu je jednoduch\u00e9. K dispozici je n\u011bkolik aplikac\u00ed, kter\u00e9 umo\u017e\u0148uj\u00ed pou\u017e\u00edvat roz\u0161\u00ed\u0159enou realitu pro r\u016fzn\u00e9 funkce, od z\u00e1bavy a hran\u00ed her p\u0159es nakupov\u00e1n\u00ed a\u017e po produktivitu. Chcete-li pou\u017e\u00edvat roz\u0161\u00ed\u0159enou realitu na iPhonu, postupujte podle n\u00e1sleduj\u00edc\u00edch krok\u016f:<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\"><li><strong>Najdi aplikaci roz\u0161\u00ed\u0159en\u00e9 reality:<\/strong> V App Storu je k dispozici n\u011bkolik aplikac\u00ed pro roz\u0161\u00ed\u0159enou realitu. Sta\u010d\u00ed je naj\u00edt pomoc\u00ed vyhled\u00e1v\u00e1n\u00ed kl\u00ed\u010dov\u00e9ho slova \"AR\". Nebo m\u016f\u017eete proch\u00e1zet kategorii \"roz\u0161\u00ed\u0159en\u00e1 realita\".<\/li><li><strong>Nainstalujte si aplikaci:<\/strong> Jakmile najdete aplikaci, kter\u00e1 se v\u00e1m l\u00edb\u00ed, nainstalujte ji do iPhonu.<\/li><li><strong>Spus\u0165te aplikaci:<\/strong> Otev\u0159ete aplikaci a prove\u010fte v\u0161echny pot\u0159ebn\u00e9 kroky nastaven\u00ed. Jakmile budete p\u0159ipraveni, nami\u0159te fotoapar\u00e1t iPhonu na prost\u0159ed\u00ed nebo objekty, u kter\u00fdch chcete pou\u017e\u00edvat roz\u0161\u00ed\u0159enou realitu.<\/li><li><strong>Postupujte podle pokyn\u016f:<\/strong> V aplikaci obvykle najdete pokyny, jak s digit\u00e1ln\u00edm obsahem pracovat. To m\u016f\u017ee zahrnovat pohyb iPhonem nebo klep\u00e1n\u00ed na obrazovku pro interakci s virtu\u00e1ln\u00edmi objekty.<\/li><\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Uses_for_AR_in_Daily_Life\"><\/span>Vyu\u017eit\u00ed roz\u0161\u00ed\u0159en\u00e9 reality v ka\u017edodenn\u00edm \u017eivot\u011b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Roz\u0161\u00ed\u0159en\u00e1 realita se u\u017e neomezuje jen na videohry a futuristick\u00e9 filmy a televizn\u00ed po\u0159ady. V dne\u0161n\u00ed dob\u011b se pou\u017e\u00edv\u00e1 v \u010d\u00edm d\u00e1l \u0161ir\u0161\u00ed \u0161k\u00e1le aplikac\u00ed, od vzd\u011bl\u00e1v\u00e1n\u00ed p\u0159es z\u00e1bavu a\u017e po pr\u00e1ci. Zde je n\u011bkolik zaj\u00edmav\u00fdch p\u0159\u00edklad\u016f toho, jak AR m\u011bn\u00ed n\u00e1\u0161 ka\u017edodenn\u00ed \u017eivot:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Maloobchodn\u00ed prodej<\/strong>: Maloobchodn\u00edci st\u00e1le \u010dast\u011bji vyu\u017e\u00edvaj\u00ed roz\u0161\u00ed\u0159enou realitu k tomu, aby sv\u00fdm z\u00e1kazn\u00edk\u016fm poskytli pohlcuj\u00edc\u00ed z\u00e1\u017eitek z nakupov\u00e1n\u00ed. Pomoc\u00ed roz\u0161\u00ed\u0159en\u00e9 reality mohou z\u00e1kazn\u00edci vid\u011bt, jak budou produkty vypadat, a\u017e jim budou doru\u010deny. Pomoc\u00ed AR si nap\u0159\u00edklad mohou prohl\u00e9dnout, jak bude nov\u00e1 pohovka vypadat v jejich ob\u00fdvac\u00edm pokoji, nebo si p\u0159ed n\u00e1kupem vyzkou\u0161et nov\u00fd p\u00e1r bot.<\/li><li><strong>Vzd\u011bl\u00e1v\u00e1n\u00ed<\/strong>: Roz\u0161\u00ed\u0159en\u00e1 realita m\u00e1 pro vzd\u011bl\u00e1v\u00e1n\u00ed mnoho zaj\u00edmav\u00fdch mo\u017enost\u00ed vyu\u017eit\u00ed. Studenti ji\u017e nemus\u00ed podnikat n\u00e1kladn\u00e9 a \u010dasov\u011b n\u00e1ro\u010dn\u00e9 v\u00fdlety, aby nav\u0161t\u00edvili nap\u0159\u00edklad historick\u00e9 pam\u00e1tky, proto\u017ee si je mohou prohl\u00e9dnout z pohodl\u00ed t\u0159\u00eddy. Vzd\u011bl\u00e1v\u00e1n\u00ed se tak st\u00e1v\u00e1 dostupn\u011bj\u0161\u00edm i pro studenty, kte\u0159\u00ed d\u0159\u00edve nem\u011bli p\u0159\u00edle\u017eitost.<\/li><li><strong>Pracovi\u0161t\u011b<\/strong>: Roz\u0161\u00ed\u0159en\u00e1 realita na pracovi\u0161ti m\u016f\u017ee zv\u00fd\u0161it produktivitu a zlep\u0161it bezpe\u010dnost. Zam\u011bstnanci maj\u00ed nap\u0159\u00edklad p\u0159\u00edstup k pokyn\u016fm, n\u00e1vod\u016fm a pravidl\u016fm, ani\u017e by museli opustit sv\u016fj st\u016fl nebo pracovn\u00ed m\u00edsto.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Some_Examples_of_AR_on_iPhones\"><\/span>N\u011bkter\u00e9 p\u0159\u00edklady roz\u0161\u00ed\u0159en\u00e9 reality na iPhonech<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Roz\u0161\u00ed\u0159en\u00e1 realita je st\u00e1le roz\u0161\u00ed\u0159en\u011bj\u0161\u00ed a nyn\u00ed existuje obrovsk\u00e9 mno\u017estv\u00ed aplikac\u00ed roz\u0161\u00ed\u0159en\u00e9 reality, kter\u00e9 si m\u016f\u017eete st\u00e1hnout a pou\u017e\u00edvat na iPhonu s r\u016fzn\u00fdm vyu\u017eit\u00edm. AR lze pou\u017e\u00edvat k pr\u00e1ci, nakupov\u00e1n\u00ed, z\u00e1bav\u011b, produktivit\u011b a mnoha dal\u0161\u00edm \u00fa\u010del\u016fm. Mezi obl\u00edben\u00e9 aplikace AR, kter\u00e9 si m\u016f\u017eete po\u0159\u00eddit do iPhonu, pat\u0159\u00ed nap\u0159:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Snapchat<\/strong>: Tato obl\u00edben\u00e1 aplikace pro soci\u00e1ln\u00ed m\u00e9dia existuje ji\u017e n\u011bjakou dobu. Pou\u017e\u00edvaj\u00ed ji lid\u00e9 v\u0161ech v\u011bkov\u00fdch kategori\u00ed, ale obl\u00edben\u00e1 je zejm\u00e9na mezi mlad\u0161\u00edmi generacemi. V aplikaci Snapchat m\u016f\u017eete pomoc\u00ed roz\u0161\u00ed\u0159en\u00e9 reality p\u0159id\u00e1vat do sv\u00fdch fotografi\u00ed a vide\u00ed filtry, objekty a dal\u0161\u00ed prvky, kter\u00e9 vytv\u00e1\u0159ej\u00ed z\u00e1bavn\u011bj\u0161\u00ed a pohlcuj\u00edc\u00ed z\u00e1\u017eitek.<\/li><li><strong>Pok\u00e9mon Go:<\/strong> Hra Pok\u00e9mon Go, o kter\u00e9 v\u0161ichni mluvili b\u011bhem v\u00fdluky COVID-19, je skv\u011bl\u00fdm p\u0159\u00edkladem roz\u0161\u00ed\u0159en\u00e9 reality v z\u00e1bav\u011b a hr\u00e1ch. Umo\u017e\u0148uje u\u017eivatel\u016fm hledat a sb\u00edrat Pok\u00e9mony na m\u00edstech v re\u00e1ln\u00e9m \u017eivot\u011b, jako jsou parky, n\u00e1kupn\u00ed centra, domy a dal\u0161\u00ed.<\/li><li><strong>IKEA Place:<\/strong> Pokud si do dom\u00e1cnosti kupujete n\u00e1bytek IKEA, mo\u017en\u00e1 jste o t\u00e9to aplikaci sly\u0161eli. Nen\u00ed nic hor\u0161\u00edho, ne\u017e kdy\u017e si koup\u00edte n\u00e1bytek, kter\u00fd v\u00e1m po p\u0159\u00edchodu dom\u016f nesed\u00ed tak, jak jste si mysleli. C\u00edlem aplikace IKEA Place je sn\u00ed\u017eit tuto frustraci t\u00edm, \u017ee z\u00e1kazn\u00edk\u016fm umo\u017en\u00ed prohl\u00e9dnout si, jak budou n\u00e1bytkov\u00e9 p\u0159edm\u011bty z IKEA vypadat a zapadat do jejich m\u00edstnost\u00ed, ne\u017e se rozhodnou pro n\u00e1kup.<\/li><li><strong>Opat\u0159en\u00ed<\/strong>: Aplikace M\u011b\u0159en\u00ed je u\u017eite\u010dn\u00fd n\u00e1stroj, kter\u00fd m\u016f\u017eete m\u00edt v iPhonu. Pokud nem\u016f\u017eete naj\u00edt metr nebo prav\u00edtko, p\u0159ekryje virtu\u00e1ln\u00ed prav\u00edtko na skute\u010dn\u00fd sv\u011bt, co\u017e v\u00e1m umo\u017en\u00ed rychle zjistit m\u00edry t\u00e9m\u011b\u0159 \u010dehokoli pomoc\u00ed telefonu.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Common_Challenges_With_AR\"><\/span>B\u011b\u017en\u00e9 probl\u00e9my s roz\u0161\u00ed\u0159enou realitou<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A\u010dkoli je z\u0159ejm\u00e9, \u017ee technologie roz\u0161\u00ed\u0159en\u00e9 reality m\u00e1 velk\u00fd potenci\u00e1l zm\u011bnit zp\u016fsob, jak\u00fdm komunikujeme se sv\u011btem, neobejde se to bez \u0159ady probl\u00e9m\u016f. N\u011bkter\u00e9 z hlavn\u00edch v\u00fdzev, kter\u00e9 si mus\u00ed u\u017eivatel\u00e9 i v\u00fdvoj\u00e1\u0159i uv\u011bdomit, jsou n\u00e1sleduj\u00edc\u00ed:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>U\u017eivatelsk\u00e1 zku\u0161enost:<\/strong> Technologie roz\u0161\u00ed\u0159en\u00e9 reality je st\u00e1le v plenk\u00e1ch a u\u017eivatelsk\u00e9 rozhran\u00ed nemus\u00ed b\u00fdt v\u017edy nejlep\u0161\u00ed. V\u00fdvoj\u00e1\u0159i se zam\u011b\u0159uj\u00ed na vytv\u00e1\u0159en\u00ed intuitivn\u011bj\u0161\u00edch a u\u017eivatelsky p\u0159\u00edv\u011btiv\u011bj\u0161\u00edch aplikac\u00ed, aby bylo budouc\u00ed vyu\u017eit\u00ed roz\u0161\u00ed\u0159en\u00e9 reality pro koncov\u00e9 u\u017eivatele je\u0161t\u011b lep\u0161\u00ed.<\/li><li><strong>Technick\u00e1 omezen\u00ed:<\/strong> Technologie roz\u0161\u00ed\u0159en\u00e9 reality je st\u00e1le omezena hardwarov\u00fdmi a softwarov\u00fdmi mo\u017enostmi za\u0159\u00edzen\u00ed, na kter\u00e9m se pou\u017e\u00edv\u00e1. Nap\u0159\u00edklad p\u0159i pou\u017e\u00edv\u00e1n\u00ed roz\u0161\u00ed\u0159en\u00e9 reality na star\u0161\u00edm iPhonu je nutn\u00e9 <a href=\"https:\/\/blog.lebara.co.uk\/cs\/10-ways-to-make-a-phone-battery-last-longer\/\">baterie<\/a> \u017eivotnost nemus\u00ed b\u00fdt v\u017edy dostate\u010dn\u00e1 pro dlouhodob\u00e9 pou\u017e\u00edv\u00e1n\u00ed.<\/li><li><strong><a href=\"https:\/\/blog.lebara.co.uk\/cs\/what-is-the-ios-privacy-report-on-iphone\/\">Ochrana osobn\u00edch \u00fadaj\u016f<\/a> obavy:<\/strong> S pou\u017e\u00edv\u00e1n\u00edm roz\u0161\u00ed\u0159en\u00e9 reality je spojeno n\u011bkolik obav o ochranu soukrom\u00ed, proto\u017ee ji lze pou\u017e\u00edt ke shroma\u017e\u010fov\u00e1n\u00ed \u00fadaj\u016f o chov\u00e1n\u00ed u\u017eivatele a jeho prost\u0159ed\u00ed. V\u00fdvoj\u00e1\u0159i mus\u00ed b\u00fdt transparentn\u00ed, pokud jde o zp\u016fsob shroma\u017e\u010fov\u00e1n\u00ed, ukl\u00e1d\u00e1n\u00ed a vyu\u017e\u00edv\u00e1n\u00ed u\u017eivatelsk\u00fdch dat.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Future_of_AR\"><\/span>Budoucnost roz\u0161\u00ed\u0159en\u00e9 reality<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Navzdory sv\u00fdm probl\u00e9m\u016fm m\u00e1 technologie roz\u0161\u00ed\u0159en\u00e9 reality skute\u010dn\u011b z\u00e1\u0159nou budoucnost. V p\u0159\u00ed\u0161t\u00edch letech m\u016f\u017eeme o\u010dek\u00e1vat velk\u00fd pokrok v t\u00e9to technologii, co\u017e je v\u00fdborn\u00e1 zpr\u00e1va pro u\u017eivatele iPhonu, kte\u0159\u00ed r\u00e1di pou\u017e\u00edvaj\u00ed aplikace AR. Mezi potenci\u00e1ln\u00ed novinky, kter\u00fdch bychom se mohli brzy do\u010dkat, pat\u0159\u00ed:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Dal\u0161\u00ed nositeln\u00e1 za\u0159\u00edzen\u00ed:<\/strong> Technologie roz\u0161\u00ed\u0159en\u00e9 reality je ji\u017e sou\u010d\u00e1st\u00ed nositeln\u00fdch za\u0159\u00edzen\u00ed, jako jsou chytr\u00e9 br\u00fdle. Jak se tato za\u0159\u00edzen\u00ed st\u00e1vaj\u00ed st\u00e1le popul\u00e1rn\u011bj\u0161\u00edmi a jejich pou\u017e\u00edv\u00e1n\u00ed se roz\u0161i\u0159uje, je pravd\u011bpodobn\u00e9, \u017ee se do\u010dk\u00e1me je\u0161t\u011b inovativn\u011bj\u0161\u00edho vyu\u017eit\u00ed roz\u0161\u00ed\u0159en\u00e9 reality.<\/li><li><strong>Vylep\u0161en\u00e1 u\u017eivatelsk\u00e1 zku\u0161enost:<\/strong> Vzhledem k tomu, \u017ee se v\u00fdvoj\u00e1\u0159i soust\u0159ed\u00ed na vytv\u00e1\u0159en\u00ed u\u017eivatelsky p\u0159\u00edv\u011btiv\u00fdch a intuitivn\u00edch z\u00e1\u017eitk\u016f s roz\u0161\u00ed\u0159enou realitou, m\u016f\u017eeme o\u010dek\u00e1vat, \u017ee se to \u010dasem v\u00fdrazn\u011b zlep\u0161\u00ed.<\/li><li><strong>Integrace um\u011bl\u00e9 inteligence:<\/strong> Roz\u0161\u00ed\u0159enou realitu lze integrovat s um\u011blou inteligenc\u00ed, co\u017e umo\u017e\u0148uje je\u0161t\u011b v\u00edce pohlcuj\u00edc\u00ed a inteligentn\u00ed z\u00e1\u017eitky.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Apples_Role_in_AR\"><\/span>Role spole\u010dnosti Apple v oblasti roz\u0161\u00ed\u0159en\u00e9 reality<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Apple je zna\u010dka, kter\u00e1 stoj\u00ed v \u010dele technologie roz\u0161\u00ed\u0159en\u00e9 reality. Spole\u010dnost do t\u00e9to oblasti v\u00fdznamn\u011b investovala. Nap\u0159\u00edklad byla uvoln\u011bna technologie ARKit, kter\u00e1 v\u00fdvoj\u00e1\u0159\u016fm aplikac\u00ed usnad\u0148uje vytv\u00e1\u0159en\u00ed nov\u00fdch a inovativn\u00edch aplikac\u00ed AR ur\u010den\u00fdch pro pou\u017eit\u00ed v iPhonech. Apple nav\u00edc zavedl AR v \u0159ad\u011b sv\u00fdch nativn\u00edch aplikac\u00ed, v\u010detn\u011b ji\u017e zm\u00edn\u011bn\u00e9 aplikace Clips a aplikace Measure.<\/p>\n\n\n\n<p>Apple nav\u00edc p\u0159edstavil dal\u0161\u00ed funkce za\u0159\u00edzen\u00ed, kter\u00e9 nab\u00edzej\u00ed je\u0161t\u011b v\u011bt\u0161\u00ed podporu technologi\u00ed um\u011bl\u00e9 inteligence. Nap\u0159\u00edklad syst\u00e9m TrueDepth kamery iPhonu umo\u017e\u0148uje sledov\u00e1n\u00ed obli\u010deje, co\u017e umo\u017e\u0148uje vytv\u00e1\u0159et realisti\u010dt\u011bj\u0161\u00ed a interaktivn\u011bj\u0161\u00ed z\u00e1\u017eitky s roz\u0161\u00ed\u0159enou realitou. Apple do nejnov\u011bj\u0161\u00edch iPhon\u016f a iPad\u016f zavedl tak\u00e9 technologii LiDAR. LiDAR vyu\u017e\u00edv\u00e1 laserovou technologii ke skenov\u00e1n\u00ed a mapov\u00e1n\u00ed prost\u0159ed\u00ed, d\u00edky \u010demu\u017e jsou z\u00e1\u017eitky s roz\u0161\u00ed\u0159enou realitou je\u0161t\u011b p\u0159esn\u011bj\u0161\u00ed a p\u016fsobiv\u011bj\u0161\u00ed.<\/p>\n\n\n\n<p>Apple do tvorby obsahu hodn\u011b investoval. Spolupracuje s tv\u016frci obsahu, aby p\u0159ich\u00e1zeli s nov\u00fdmi, vzru\u0161uj\u00edc\u00edmi a origin\u00e1ln\u00edmi z\u00e1\u017eitky s roz\u0161\u00ed\u0159enou realitou. Nap\u0159\u00edklad ve spolupr\u00e1ci s tv\u016frci hry Pok\u00e9mon Go vytvo\u0159ili hru AR zalo\u017eenou na popul\u00e1rn\u00ed s\u00e9rii o Harrym Potterovi.<\/p>\n\n\n\n<p>V neposledn\u00ed \u0159ad\u011b se pracuje tak\u00e9 na n\u00e1hlavn\u00ed souprav\u011b Apple AR. \u00dadajn\u011b p\u016fjde o sm\u00ed\u0161enou n\u00e1hlavn\u00ed soupravu pro roz\u0161\u00ed\u0159enou a virtu\u00e1ln\u00ed realitu (VR) a o\u010dek\u00e1v\u00e1 se, \u017ee p\u016fjde o samostatn\u00e9 za\u0159\u00edzen\u00ed, co\u017e znamen\u00e1, \u017ee k jeho pou\u017e\u00edv\u00e1n\u00ed nebudete pot\u0159ebovat iPhone. Po vyd\u00e1n\u00ed budou m\u00edt u\u017eivatel\u00e9 p\u0159\u00edstup k je\u0161t\u011b interaktivn\u011bj\u0161\u00edm z\u00e1\u017eitk\u016fm s roz\u0161\u00ed\u0159enou realitou a za\u0159\u00edzen\u00ed m\u00e1 potenci\u00e1l zm\u011bnit zp\u016fsob, jak\u00fdm komunikujeme s technologiemi.<\/p>\n\n\n\n<p>S t\u00edm, jak Apple pokra\u010duje v investic\u00edch do technologie roz\u0161\u00ed\u0159en\u00e9 reality ve sv\u00fdch za\u0159\u00edzen\u00edch, se mo\u017enosti pro u\u017eivatele jen roz\u0161i\u0159uj\u00ed. V sou\u010dasn\u00e9 dob\u011b m\u016f\u017eete roz\u0161\u00ed\u0159enou realitu na iPhonu pou\u017e\u00edvat k nakupov\u00e1n\u00ed, hran\u00ed her, z\u00e1bav\u011b, soci\u00e1ln\u00edm m\u00e9di\u00edm, produktivit\u011b a mnoha dal\u0161\u00edm \u00fa\u010del\u016fm. A chyst\u00e1 se je\u0161t\u011b zaj\u00edmav\u011bj\u0161\u00ed v\u00fdvoj, proto\u017ee je z\u0159ejm\u00e9, \u017ee Apple pova\u017euje AR za v\u00fdznamnou sou\u010d\u00e1st technologick\u00e9 budoucnosti.<\/p>","protected":false},"excerpt":{"rendered":"<p>S rostouc\u00ed digitalizac\u00ed sv\u011bta se potenci\u00e1l technologi\u00ed revolu\u010dn\u011b m\u011bnit na\u0161e \u017eivoty jen zv\u011bt\u0161uje a zlep\u0161uje. Jednou z oblast\u00ed, kter\u00e1 v posledn\u00edch letech zaznamenala velk\u00fd rozvoj, je technologie roz\u0161\u00ed\u0159en\u00e9 reality (AR). AR umo\u017e\u0148uje u\u017eivatel\u016fm interagovat s digit\u00e1ln\u00edmi objekty v re\u00e1ln\u00e9m sv\u011bt\u011b. Vytv\u00e1\u0159\u00ed pohlcuj\u00edc\u00ed z\u00e1\u017eitky jako nikdy p\u0159edt\u00edm,...<\/p>\n<div><a class=\"read-more button-link\" href=\"https:\/\/blog.lebara.co.uk\/cs\/a-closer-look-at-augmented-reality-technology-on-iphones\/\">P\u0159e\u010dt\u011bte si v\u00edce<\/a><\/div>","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[16],"tags":[],"class_list":["post-781","post","type-post","status-publish","format-standard","hentry","category-lebara-news","clearfix",false],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/posts\/781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/comments?post=781"}],"version-history":[{"count":1,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/posts\/781\/revisions"}],"predecessor-version":[{"id":802,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/posts\/781\/revisions\/802"}],"wp:attachment":[{"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/media?parent=781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/categories?post=781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/tags?post=781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}