{"id":736,"date":"2023-08-09T16:12:00","date_gmt":"2023-08-09T15:12:00","guid":{"rendered":"https:\/\/mobile.lebara.com\/gb\/en\/blog\/?p=736"},"modified":"2023-08-23T16:32:57","modified_gmt":"2023-08-23T15:32:57","slug":"does-sony-ericsson-still-make-phones","status":"publish","type":"post","link":"https:\/\/blog.lebara.co.uk\/cs\/does-sony-ericsson-still-make-phones\/","title":{"rendered":"Vyr\u00e1b\u00ed spole\u010dnost Sony Ericsson je\u0161t\u011b telefony?"},"content":{"rendered":"<p>Jednou z nej\u010dast\u011bj\u0161\u00edch ot\u00e1zek t\u00fdkaj\u00edc\u00edch se <a href=\"https:\/\/blog.lebara.co.uk\/cs\/the-top-6-sony-phones\/\">Sony<\/a> Mobiln\u00ed telefony Ericsson se t\u00fdkaj\u00ed toho, zda spole\u010dnost st\u00e1le vyr\u00e1b\u00ed telefony, \u010di nikoli. Odpov\u011b\u010f je ve skute\u010dnosti slo\u017eit\u011bj\u0161\u00ed ne\u017e jednoduch\u00e9 ano \u010di ne. Pokud v\u00e1s zaj\u00edm\u00e1, pro\u010d tomu tak je, pak pro v\u00e1s budou n\u00e1sleduj\u00edc\u00ed odstavce docela zaj\u00edmav\u00e9.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_83 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Obsah<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"P\u0159epnut\u00ed tabulky obsahu\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">P\u0159ep\u00edna\u010d<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.lebara.co.uk\/cs\/does-sony-ericsson-still-make-phones\/#What_Happened_to_Sony_Ericsson_Phones\" >Co se stalo s telefony Sony Ericsson?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.lebara.co.uk\/cs\/does-sony-ericsson-still-make-phones\/#Is_there_a_Sony_Ericsson_Xperia_Phone\" >Existuje telefon Sony Ericsson Xperia Phone?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.lebara.co.uk\/cs\/does-sony-ericsson-still-make-phones\/#After_the_Sony_Ericsson_Mobile_Split_What_About_Sony_Xperia_Smartphones\" >Po rozd\u011blen\u00ed spole\u010dnosti Sony Ericsson Mobile: Co s chytr\u00fdmi telefony Sony Xperia?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.lebara.co.uk\/cs\/does-sony-ericsson-still-make-phones\/#Sony_Mobile_Fails_Without_Sony_Ericsson_What_Happened_To_Sony_Xperia\" >Sony Mobile bez Sony Ericssonu selh\u00e1v\u00e1: Co se stalo se Sony Xperia?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.lebara.co.uk\/cs\/does-sony-ericsson-still-make-phones\/#A_Future_Without_Sony_Ericsson_Phones_Does_Sony_Still_Manufacture_Smartphones\" >Budoucnost bez telefon\u016f Sony Ericsson: Vyr\u00e1b\u00ed Sony je\u0161t\u011b chytr\u00e9 telefony?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Happened_to_Sony_Ericsson_Phones\"><\/span>Co se stalo s telefony Sony Ericsson?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Posledn\u00ed telefon vydan\u00fd pod zna\u010dkou Sony Ericsson byl vyd\u00e1n v roce 2011\/12. Z technick\u00e9ho hlediska by tedy bylo p\u0159esn\u00e9 tvrdit, \u017ee telefony Sony Ericsson jsou minulost\u00ed, proto\u017ee samotn\u00e1 zna\u010dka p\u0159estala existovat p\u0159ed v\u00edce ne\u017e deseti lety. To v\u0161ak nezobrazuje \u00fapln\u00fd obraz.<\/p>\n\n\n\n<p>Partnerstv\u00ed mezi japonskou spole\u010dnost\u00ed Sony a \u0161v\u00e9dskou spole\u010dnost\u00ed Ericsson za\u010dalo ji\u017e v roce 2001 a trvalo zhruba 11 let se sm\u00ed\u0161en\u00fdmi v\u00fdsledky. V \u0159\u00edjnu 2011 se v\u0161ak spole\u010dnost Sony rozhodla p\u0159evz\u00edt celou zna\u010dku Sony Ericsson Mobile za neuv\u011b\u0159iteln\u00fdch 1,05 miliardy eur a transakce byla dokon\u010dena v \u00fanoru 2012.<\/p>\n\n\n\n<p>V\u0161imn\u011bte si, \u017ee Ericsson ve slov\u011b Sony Ericsson st\u00e1le existuje, ale zna\u010dka Sony Ericsson Mobile Incorporated ji\u017e neexistuje. Spole\u010dnost Ericsson se nyn\u00ed zab\u00fdv\u00e1 v\u00fdhradn\u011b podnikov\u00fdmi telekomunikacemi a po\u017eadavky v oblasti IT. Na druhou stranu spole\u010dnost Sony z\u00edskala t\u00e9m\u011b\u0159 cel\u00fd t\u00fdm, v\u0161echny zdroje a aktiva, kter\u00e9 se pod\u00edlely na v\u00fdrob\u011b star\u00fdch telefon\u016f Sony Ericsson.<\/p>\n\n\n\n<p>Jak v\u0161ichni v\u00edme, spole\u010dnost Sony neode\u0161la z trhu s chytr\u00fdmi telefony, kter\u00fd byl v t\u00e9 dob\u011b ji\u017e na vzestupu. Telefony Sony Ericsson proto vyr\u00e1b\u011bl st\u00e1le stejn\u00fd t\u00fdm, ale spole\u010dnost Ericsson a jej\u00ed logo byly od roku 2012 minulost\u00ed. M\u00edsto toho se ze Sony Ericssonu stala Sony Xperia.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Is_there_a_Sony_Ericsson_Xperia_Phone\"><\/span>Existuje telefon Sony Ericsson Xperia Phone?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sony Ericsson byl p\u0159ejmenov\u00e1n na Sony Xperia, ale to je \u010dast\u00fd bod z\u00e1m\u011bny. Na rozd\u00edl od \"Ericssonu\" ve slov\u011b Sony Ericsson je Xperia pouze n\u00e1zev zna\u010dky Sony Xperia, nikoliv samostatn\u00e1 spole\u010dnost, se kterou Sony po rozd\u011blen\u00ed spolupracovala. Proto dnes \u017e\u00e1dn\u00fd telefon Sony Ericsson Xperia neexistuje. V letech 2008 a\u017e 2011 jich v\u0161ak bylo vyd\u00e1no n\u011bkolik. Telefony Sony Ericsson Xperia ji\u017e neexistuj\u00ed, proto\u017ee spole\u010dnost Sony si ponechala n\u00e1zev zna\u010dky, ale ne partnera.<\/p>\n\n\n\n<p>M\u016f\u017eete nam\u00edtnout, \u017ee v\u011bt\u0161ina t\u00fdmu pracovala na smartphonech Sony Xperia i v dob\u011b, kdy se ze Sony Ericssonu Xperia stala Sony Xperia, a v mnoha ohledech m\u00e1te pravdu. Zpo\u010d\u00e1tku m\u011bly prvn\u00ed smartphony Sony Xperia n\u011bkolik podobnost\u00ed s d\u0159\u00edve vydan\u00fdmi telefony Sony Ericsson Xperia, proto\u017ee na designu a softwaru pracoval stejn\u00fd t\u00fdm i po rozd\u011blen\u00ed.<\/p>\n\n\n\n<p>Zna\u010dka Sony Xperia se v\u0161ak nikdy neprosadila stejn\u011b jako zna\u010dka Sony Ericsson Xperia. P\u0159esto si jen m\u00e1lokdo uv\u011bdomil, \u017ee do\u0161lo k rozd\u011blen\u00ed. Podle \u00fadaj\u016f z vyhled\u00e1va\u010d\u016f z t\u011bchto po\u010d\u00e1tk\u016f obsahovala v\u011bt\u0161ina vyhled\u00e1v\u00e1n\u00ed t\u00fdkaj\u00edc\u00edch se telefon\u016f Sony kl\u00ed\u010dov\u00e1 slova Sony Ericsson, Sony Ericsson phones a pozd\u011bji n\u00e1zvy model\u016f Sony Ericsson Xperia.<\/p>\n\n\n\n<p>I v roce 2023 st\u00e1le miliony lid\u00ed hledaj\u00ed smartphony Sony Ericsson Xperia, proto\u017ee zna\u010dka Sony Ericsson dos\u00e1hla sv\u00e9ho \u010dasu ikonick\u00e9ho statusu. Pr\u016fzkumy ukazuj\u00ed, \u017ee lid\u00e9, kte\u0159\u00ed se se zna\u010dkou Sony Ericsson setkali ji\u017e v roce 2000, ji st\u00e1le v\u011bdom\u011b\/podv\u011bdom\u011b pova\u017euj\u00ed za existuj\u00edc\u00ed zna\u010dku.<\/p>\n\n\n\n<p>I kdy\u017e smartphone Sony Ericsson Xperia ji\u017e bohu\u017eel neexistuje, popularita zna\u010dky Sony Ericsson jako kl\u00ed\u010dov\u00e9ho slova i dnes sv\u011bd\u010d\u00ed o obrovsk\u00e9m vlivu t\u00e9to zna\u010dky na mysl lid\u00ed. Ve vzpom\u00ednce na star\u00e9 telefony Sony Ericsson a Sony Ericsson Xperia v\u00e1m p\u0159edstavujeme nejobl\u00edben\u011bj\u0161\u00ed a nej\u00fasp\u011b\u0161n\u011bj\u0161\u00ed smartphony Sony Ericsson ze star\u00fdch dob:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Sony Ericsson K-750 a K-850<\/li><li>Sony Ericsson P-800 a P-900<\/li><li>Sony Ericsson Xperia X1 a X10<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"After_the_Sony_Ericsson_Mobile_Split_What_About_Sony_Xperia_Smartphones\"><\/span>Po rozd\u011blen\u00ed spole\u010dnosti Sony Ericsson Mobile: Co s chytr\u00fdmi telefony Sony Xperia?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>P\u0159esto\u017ee se v bl\u00edzk\u00e9 budoucnosti ji\u017e \u017e\u00e1dn\u00fd dal\u0161\u00ed telefon Sony Ericsson Xperia neobjev\u00ed, v pr\u016fb\u011bhu n\u00e1sleduj\u00edc\u00edch deseti let japonsk\u00e1 spole\u010dnost vydala spoustu mobiln\u00edch telefon\u016f Sony Xperia. Mezi nejobl\u00edben\u011bj\u0161\u00ed telefony Sony Xperia, kter\u00e9 kdy byly vyd\u00e1ny pod zna\u010dkou Sony Xperia, a nikoli pod zna\u010dkou Sony Ericsson Xperia, pat\u0159\u00ed nap\u0159:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Sony Xperia Z1 (2013)<\/li><li>Sony Xperia Z3 (2014)<\/li><li>Sony Xperia Z5 (2015)<\/li><li>Sony Xperia X a XZ (2016)<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Sony_Mobile_Fails_Without_Sony_Ericsson_What_Happened_To_Sony_Xperia\"><\/span>Sony Mobile bez Sony Ericssonu selh\u00e1v\u00e1: Co se stalo se Sony Xperia?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Zna\u010dka Sony Xperia nedok\u00e1zala pro Sony Mobile nic ud\u011blat a odlou\u010den\u00ed od Ericssonu se uk\u00e1zalo jako nejhor\u0161\u00ed mo\u017en\u00e9 rozhodnut\u00ed pro Sony. A\u010dkoli samotn\u00e9 rozd\u011blen\u00ed nelze pova\u017eovat za jedin\u00fd d\u016fvod, pro\u010d se spole\u010dnosti Sony nepoda\u0159ilo vyu\u017e\u00edt rostouc\u00edho obchodu s chytr\u00fdmi telefony po cel\u00e9m sv\u011bt\u011b, konec zna\u010dky Sony Ericsson byl bezpochyby nejv\u011bt\u0161\u00ed p\u0159\u00ed\u010dinou.<\/p>\n\n\n\n<p>Spole\u010dnost Sony se rozhodla definitivn\u011b sn\u00ed\u017eit sv\u00e9 ztr\u00e1ty a ukon\u010dit zna\u010dku Xperia v roce 2021 pot\u00e9, co zaznamenala historicky nejni\u017e\u0161\u00ed celosv\u011btov\u00fd prodej pouh\u00fdch 2,9 milionu kus\u016f. Abychom z\u00edskali ur\u010dit\u00fd kontext, vezm\u011bme v \u00favahu skute\u010dnost, \u017ee spole\u010dnost Sony se rozhodla rozlou\u010dit se spole\u010dnost\u00ed Ericsson pot\u00e9, co zaznamenala historicky nejni\u017e\u0161\u00ed prodejn\u00ed \u010d\u00edslo zna\u010dky Sony Ericsson, kter\u00e9 tehdy \u010dinilo 12,9 milionu kus\u016f. To je celosv\u011btov\u011b o 10 milion\u016f prodan\u00fdch kus\u016f v\u00edce v dob\u011b, kdy glob\u00e1ln\u00ed trh se smartphony nebyl zdaleka tak velk\u00fd jako dnes.<\/p>\n\n\n\n<p>Abychom v\u00e1m poskytli je\u0161t\u011b lep\u0161\u00ed kontext, mus\u00edme porovnat nejlep\u0161\u00ed prodeje Sony Ericsson s nejlep\u0161\u00edmi prodeji Sony Xperia. Ve fisk\u00e1ln\u00edch letech 2007 a\u017e 2008 se celosv\u011btov\u011b prodalo 103,9 milionu mobiln\u00edch telefon\u016f Sony Ericsson. Po rozd\u011blen\u00ed se spole\u010dnosti Sony poda\u0159ilo ve dvou po sob\u011b jdouc\u00edch fisk\u00e1ln\u00edch letech 2013 a\u017e 2015 prodat 39,1 milionu kus\u016f. To znamen\u00e1, \u017ee telefon\u016f Sony Ericsson se za jeden fisk\u00e1ln\u00ed rok prodalo o 25,7 milionu mobiln\u00edch telefon\u016f v\u00edce, ne\u017e se spole\u010dnosti Sony Mobiles poda\u0159ilo prodat za dva nejlep\u0161\u00ed fisk\u00e1ln\u00ed roky dohromady!<\/p>\n\n\n\n<p>Pot\u00e9, co spole\u010dnost Sony v\u00edce ne\u017e deset let trp\u011bla ztr\u00e1tami ze sv\u00e9ho podnik\u00e1n\u00ed v oblasti chytr\u00fdch telefon\u016f, se nakonec rozhodla v roce 2021 zna\u010dku Sony Xperia nadobro ukon\u010dit. Posledn\u00edm vlajkov\u00fdm smartphonem vydan\u00fdm pod zna\u010dkou Sony Xperia byl model Sony Xperia 1 III. Krom\u011b toho, \u017ee \u0159ada Xperia 1 m\u011bla jeden z nejzmaten\u011bj\u0161\u00edch n\u00e1zv\u016f v\u016fbec, se j\u00ed nepoda\u0159ilo z\u00edskat velkou pozornost. Z\u00e1v\u011brem m\u016f\u017eeme s jistotou p\u0159edpokl\u00e1dat, \u017ee v dohledn\u00e9 dob\u011b se neobjev\u00ed ani Sony Ericsson Xperia, ani smartphone Sony Xperia.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_Future_Without_Sony_Ericsson_Phones_Does_Sony_Still_Manufacture_Smartphones\"><\/span>Budoucnost bez telefon\u016f Sony Ericsson: Vyr\u00e1b\u00ed Sony je\u0161t\u011b chytr\u00e9 telefony?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Japonsk\u00fd technologick\u00fd gigant podnikl n\u011bkolik krok\u016f ke zm\u011bn\u011b sv\u00e9 obchodn\u00ed strategie a struktury, zejm\u00e9na proto, aby dohnal sv\u00e9 obrovsk\u00e9 ztr\u00e1ty z posledn\u00edch zhruba deseti let. Tento proces st\u00e1le prob\u00edh\u00e1, tak\u017ee krom\u011b toho, \u017ee k n\u00e1m v nejbli\u017e\u0161\u00ed dob\u011b nezam\u00ed\u0159\u00ed \u017e\u00e1dn\u00fd telefon Sony Ericsson nebo Sony Xperia, nen\u00ed nic potvrzeno. To se samoz\u0159ejm\u011b m\u016f\u017ee zm\u011bnit, ale st\u00e1le je to velmi nepravd\u011bpodobn\u00e9. I kdyby spole\u010dnost Sony nad\u00e1le vyr\u00e1b\u011bla a prod\u00e1vala telefony, bude to omezeno na vybran\u00e9 niky a zem\u011bpisn\u00e9 lokality.<\/p>\n\n\n\n<p>Spole\u010dnost Sony Mobiles je nyn\u00ed za\u010dlen\u011bna do spole\u010dnosti Sony Corporations Incorporated, co\u017e znamen\u00e1, \u017ee spole\u010dnost Sony Mobiles Inc. ji\u017e neexistuje. Je mo\u017en\u00e9, \u017ee se objev\u00ed telefon PlayStation, ale nebude ur\u010den pro b\u011b\u017en\u00fd spot\u0159ebitelsk\u00fd trh chytr\u00fdch telefon\u016f. M\u00edsto toho se spole\u010dnost Sony nyn\u00ed soust\u0159ed\u00ed na v\u00fdvoj hardwaru a softwaru zam\u011b\u0159en\u00e9ho sp\u00ed\u0161e na hr\u00e1\u010de.<\/p>","protected":false},"excerpt":{"rendered":"<p>Jednou z nej\u010dast\u011bj\u0161\u00edch ot\u00e1zek ohledn\u011b mobiln\u00edch telefon\u016f Sony Ericsson je, zda spole\u010dnost st\u00e1le vyr\u00e1b\u00ed telefony, \u010di nikoli. Odpov\u011b\u010f je ve skute\u010dnosti slo\u017eit\u011bj\u0161\u00ed ne\u017e jednoduch\u00e9 ano \u010di ne. Pokud v\u00e1s zaj\u00edm\u00e1, pro\u010d tomu tak je, pak pro v\u00e1s budou n\u00e1sleduj\u00edc\u00ed odstavce docela zaj\u00edmav\u00e9. Co se stalo s...<\/p>\n<div><a class=\"read-more button-link\" href=\"https:\/\/blog.lebara.co.uk\/cs\/does-sony-ericsson-still-make-phones\/\">P\u0159e\u010dt\u011bte si v\u00edce<\/a><\/div>","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[16],"tags":[],"class_list":["post-736","post","type-post","status-publish","format-standard","hentry","category-lebara-news","clearfix",false],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/posts\/736","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/comments?post=736"}],"version-history":[{"count":1,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/posts\/736\/revisions"}],"predecessor-version":[{"id":756,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/posts\/736\/revisions\/756"}],"wp:attachment":[{"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/media?parent=736"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/categories?post=736"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.lebara.co.uk\/cs\/wp-json\/wp\/v2\/tags?post=736"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}